LECTURES SCHEDULE: Weekdays: Mon - Fri – 5:30 PM – 8:30 PM Weekends: Sat: 9:00 AM -7:00 PM
Pathway 7 – Professional Masters Degree in Applied Marketing ( Research-Based)
Course Overview
Entry Criteria
Qualification Structure
Course Overview
The Masters in Applied Marketing is a purposefully focused CIMG qualification dedicated to helping marketing professionals master marketing best practice and build on their existing achievements to create a stronger, more proactive and cutting-edge profession ready to solve global marketing challenges of the future.
| Subjects | Competency Control |
| Marketing Consultancy Practice | Research Methods and Dissertation |
| Change and Transformation in Marketing | Change Agent |
| Professional Services Marketing | Entrepreneurial Change |
Entry Criteria
CIMG Final Professional Marketer Certificate & analogous professional marketing qualifications such as CIM, IMM, etc
Qualification Structure
- Marketing Consultancy Practice + Change and Transformation in Marketing + Professional Services Marketing ==> Professional Masters in Applied Marketing